Valve explicitly bans games that force players to watch ads
Valve has once again done something that will greatly please gamers. The company has banned the distribution of games on Steam that force users to watch ads.
video games
February 10, 2025
Ads Poping Up in Assassin's Creed are a 'Technical Issue,' Ubisoft says
Following criticism leveled at Ubisoft for ads appearing during gameplay in Assassin's Creed: Odyssey, the company is defending itself, claiming that a „technical issue” was to blame.
video games
November 24, 2023
Game Developers Join Forces; Ultimatum For Unity And Protest By Turning Off Adds
A group of mobile developers has turned off Unity's ad system in their games in protest of changes to the terms of use for the company's engine.
video games
September 17, 2023
Starfield's Unusual Promo Campaign; 1001 Worlds to be Found on Billboards
With the upcoming release of Starfield, Bethesda has launched an interesting promotional campaign for its RPG.
video games
August 30, 2023
Ads in Xbox Game Pass Games; Microsoft Experiments
Although the issue of in-game ads has quieted down somewhat in recent months, Microsoft is still considering introducing them. The company is also debating the use of a solution known from the PlayStation Plus service.
video games
May 19, 2023
Live From PS5 Video Celebrates PlayStation 5's Return to Stores
Sony is advertising the PlayStation 5 with an interesting commercial spot and announces that buying the console is to be „even easier.” Check out the well-known game characters in the video.
video games
January 30, 2023
Fake Reviews, Influencers and Toxic Marketing Examined
The U.S. Federal Trade Commission plans to tighten regulations on posting fake positive reviews online to sell products or services, including video games.
video games
May 24, 2022
Ads in Free Xbox Games?
Microsoft is said to be working on tools that will enable developers of F2P games to allocate ad space in their titles.
hardware & software
April 19, 2022
Microsft Tests Ads in Windows 11 File Explorer
One user of the Windows Insider program noticed an ad in the Windows 11 file explorer window. Fortunately, this is just testing - I don't think anyone outside of Microsoft thinks this would a good idea.
hardware & software
March 15, 2022
Nike Advertising in Roblox
Nike has created so called Nikeland in Roblox, where players can take part in various mini-games. The move is aimed at advertising the brand.
video games
November 19, 2021
Kratos, Nathan Drake and Aloy Are in the Game - PlayStation Advertises Champions League
Sony has used its most popular characters to advertise the Champions League. Kratos, Nathan Drake, Ratchet and Aloy all help out players on the field.
video games
November 2, 2021
Twitter is Testing Ads in Comments
Ads as comments on posts is Twitter's new idea, which the service will be testing in the coming months.
hardware & software
October 14, 2021
Changes in Chrome May Restrict Ad Blockers
Google has announced a timetable for moving away from the Manifest V2 spec. Its abandonment may cause big problems for ad blocker developers.
hardware & software
October 2, 2021
Far Cry 6's New Commercial has Explosions, Shootouts and... Crazy Rooster
Far Cry 6 will debut next week. In a bid to heat up the atmosphere ahead of the game's release, Ubisoft has unveiled Chicharron's Escape, a wacky TV commercial, in which the guerrillas are led into battle by an incredibly brave rooster.
video games
September 28, 2021
Star Citizen Ads Were Misleading? Player Reported Them to ASA
Star Citizen certainly stirs many emotions - from admiration to irritation and even indignation. This time, one of the fans decided that he's had enough of the game's opaque advertising policy and decided to do something about it.
video games
September 5, 2021
TV Ads in PC and Console Games? Yes, But Only With Player Permission
The possibility of the appearance of commercials straight from television in games on PC and consoles through the platform PlayerWON is not an inconvenience, but giving power over this type of advertising into the hands of players. At least that's what Simulmedia says in a new article.
video games
July 7, 2021
TV-like Ads Coming Soon to PC and Console Games
Electronic Arts, Hi-Rez Studios and other publishers will be able to display advertising spots in their games. All thanks to the playerWON platform from Simulmedia.
video games
July 2, 2021
Cyberpunk 2077 Blade Runner Ads Mod Will Make You Like Ads
The final version of the Cyberpunk 2077 Blade Runner Ads mod, which completely replaces the ads in Night City with thse known from the Blade Runner movies, was released on the popular modding platform NexusMods.com.
video games
June 23, 2021
Google to Stop Targeting Ads Using Web Browsing History
Google is making big changes to its existing business model. The company has announced that it will stop selling ads that use users' search and browsing history. The existing solutions will be replaced by new data collection techniques that are based on anonymous information covering large groups of Internet users.
hardware & software
March 3, 2021
Facebook Ad Advertises User Tracking
Facebook has released an ad video that attempts to warm up the image of ad tracking. It is mainly aimed at Apple device users and related to the introduction of App Tracking Transparency.
hardware & software
March 1, 2021